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Definition of Idiomatic Expressions


idioms

What does foot in the door mean?


Meaning of idioms with examples...

foot in the door

To get a foot in the door means to make initial contact or to get an opportunity.

The origin of the idiom


The origin of the idiom comes from a tactic used by door-to-door salesmen. These salesmen usually block the door from being closed using their foot so that they can get the chance to convince the house owner to buy his product.

This tactic has evolved to become a business technique called: 'foot-in-the-door (FITD) technique'. It is a compliance tactic that aims at getting a person to agree to a large request by having them agree to a modest request first.

Example(s):

He made the first contact with the boss. This helped him get a foot in the door.

foot in the door

This idiom is in the home category


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